One Movement festivals are part of the larger In the Parks programme. In the Parks was set up with the aim of bringing a series of free, fun, mass participation, multi-sport style festivals to local people and parks around the main Olympic Park, to engage and enthuse young people and their families in sports taster sessions with a view to encouraging longer term participation.
The project is being delivered over two years. In 2011 three events took place in Hackney, Waltham Forest and Tower Hamlets reaching over 4,000 young people and their families. Five events are planned this year with a target of reaching up to 10,000 people across the Olympic Host Boroughs.
The intention is to attract a broad range of young people and their families, by blurring the line between sport and dance and culture, making the events inclusive, exciting and engaging, and providing young people with opportunities to try out new sporting and physical activities with the long-term goal of increasing activity levels within the boroughs neighbouring the Olympic Park.
